After 11 years in the Army, as a linguist and an infantry officer, Jess Tandler hung up her boots to raise her son, Johnny. From her own experiences, and those of her husband in special operations, she knew firsthand how many toxins our military, veteran, and first responder communities are exposed to on a daily basis.

She took back control by making natural personal care products herself--in the kitchen, for family and friends.

This started the journey to bring these same natural products, and control over exposure to toxins and chemicals, to every working-class American.

The personal care aisle has turned into a science experiment gone wrong. Companies have swapped natural ingredients for cheaper, synthetic garbage...then slapped a green leaf on the label and called it "clean". We're here to fix that, one bar of soap at a time. 

This isn't just soap. It's a middle finger to Big Body Wash. Grab a bar, ditch the chemicals and see why thousands have already made the switch.